SECRET ART PROJECT:
CoCreative
Narrative strategy & creative direction for ideas that resist easy explanation.
We partner with scholars, founders, and mission-driven teams to shape a public voice with clarity, emotional truth, and taste—so your ideas land like a story people can feel.
If your work is complex, tender, controversial, or culturally charged, we help you make it accessible without flattening it.
Deliverables include
brand narrative and messaging
longform copy
content strategy
podcast and media direction
and story-first systems that hold up over time.
Podcast / Media Ecosystem Design
When your ideas need legs
show concept, format, tone, audience promise
launch messaging + trailer direction
sustainable workflow and episode architecture
outcome: your media becomes a home people return to.
Fractional Creative Direction
When you need a steady, creative brain in the mix
monthly retainer for messaging, creative direction, and editorial oversight
content marketing strategy and production — what you're making, why, for whom, and how often
editorial calendars, campaigns, longform, and the connective tissue between them
collaboration with designers, editors, and producers
outcome: you make fewer things—but they have deep impact.
Grant + Public Engagement Story
When the grant needs a story people can actually follow
public engagement plans with narrative coherence
translating research into story-first assets (articles, scripts, short videos)
editing proposals/reports with funder logic and human readability
outcome: your impact becomes visible, not just documented.
Hi, I’m Sarey…
…filmmaker, narrative strategist, and the founder of SAP: CoCreative and Secret Art Project.
I’ve spent a decade inside the entertainment industry and another inside academia and the nonprofit world, which means I’m fluent in high-stakes personalities, complex ideas, and the gap between what people mean and what they actually say. I've also produced and directed dozens of educational, explainer, and interview videos — bringing the same cinematic eye I use in my narrative films to real-world ideas.
As an artist, I’m drawn to liminal spaces—faith and doubt, beauty and dread, the seen and unseen. As a consultant, I bring that same sensitivity into the strategy room so your work doesn’t lose its soul on the way to the public. I think in scenes, stakes, and structure as much as deliverables and deadlines.
I have a track record of partnering with great minds to create the perfect team for your project. Whether your project is big or small, we can find or enhance your story together.
I'm probably not your person if you want:
growth hacks or content churn
a message so safe it avoids saying anything real
timelines that don't allow for tone, craft, or truth
If you want clarity, courage, craft, and a story with a pulse — let's talk.
Tell me what you're building, what's stuck, and what you need in the next 90 days.
Media Production
We’ve produced and directed dozens of educational, explainer, interview, and promotional videos for clients and partners — bringing the same cinematic eye we use in our narrative films to real-world ideas and stories.
For details about this type of content or for more examples of what’s possible for your project, email us.
In the example above, we partnered with animator Matthew Halbert-Howen to create a short piece for Dr. Brandon Vaidyanathan, drawing on a rushed, lo-fi interview with Dr. Charles Taylor at a symposium. Through careful editing and visual storytelling, we turned that raw footage into a poetic exploration of his book Cosmic Connections: Poetry in the Age of Disenchantment.
We want to hear about your projects and goals.
